:36  /  TOYOTA "Video Cubes"  

Mindfield helped conceive and then executed content for a series of variably-sized video cubes used to bolster Toyota's floor presence at auto shows and private events over the course of two years. Used in a multitude of configurations and spaces the 5-sided videowalls were flown above numerous show floors. Mindfield created custom content that synchronized across all cubes on an as-used basis and – magically – wrapped around all corners of the cubed screens seamlessly. Initial concept ideation, motion graphics and 3D were all brough to bear.

CREDITS

CLIENT 
Toyota

AGENCY
GPJ

PRODUCTION 
Mindfield

POST DIRECTOR
Sean Emery

DESIGNER
Jim Vance